Okuma Turkish website translation and localization

Client: Okuma Fishing Tackle

Okuma Fishing Tackle is a global leader in the design and manufacturing of high-quality fishing tackle. Since 1986, is a fishing rods and reels manufacturer based in Taiwan, striving to deliver the ultimate fishing experience to everyone, as well as create the best fishing reels and rods for our fellow anglers, which are lightweight and precise.

Okuma's requirements

Accurate and readable localization of the international Okuma website. In the website, there are a lot of product names, descriptions, patented technologies, fishing methods, fish names etc.

Our solution

Mr. Guvenc has been supporting Cengiz Fishing, Turkish distributor of Okuma Fishing Tackles more than 15 years, traveling the most European cities for EFFTEX and Beijing and Hong Kong for China Fish 2020 and factory visit and international meetings. So, our understanding of sectoral requirements is unrivaled.

Mr. Guvenc was project manager for this project perfectly identified, booked and assigned a technical marketing translator who is familiar with fishing.

Term list, instructions, style guide, brand guide and references were prepared and source files are packed in SmartCat.

After the translation process is complete, Mr. Guvenc proofed Turkish version in search for perfection.

Achievement

Cengiz Fishing was immensely satisfied with our performance and we are still working for this client.