English to Turkish translation of marketing collateral

Client:  Dell Inc.

On September 7, 2016, Dell and EMC joined forces in the largest technology merger in history to become Dell Technologies. Dell Technologies unites seven technology leaders – Dell, Dell EMC, Pivotal, RSA, Secureworks, Virtustream and VMware – in one company with the power to drive digital transformation and generate real results every day for the customers and people who partner with us.

Dell Inc. requirements  

Third party agency was looking for a reliable Turkish language service provider in regards to localizing Dell information documents related to Laptops, Desktops, Workstations, Monitors, PC Accessories, Servers etc.

Our solution   

Creative copywriters/translators are working a bit differently from solely technical translators. In Dell project, we needed 2-in-1 translator.  Our experienced project manager perfectly identified, booked and assigned the talents with a strong background in both computer terminologies and creative writing skills. 3-steps translation process integrated with language quality assessment was ensured according to the itemized instructions, style guide, brand guide, glossary and further terms and conditions. Thanks to the terminology management, accurate and industry-standard technical terms were used in Turkish versions.

Achievement

We have achieved Win-Win-Win and received large Exxon project from the same client.